Word(s) that identify not only a product but also its manufacturer or producer, such as Apple, Coca Cola, IBM, Mercedes, Shell, Sony, Toyota.
Use 'brand name' in a Sentence
The eye doctor said that my contact lenses' producer, Acuvue, is one of the top brand names in the vision correction industry.
I recognized the brand name immediately and it made me think back to when I was a kid and ate that cereal.
If you want to have a good reputation then you must make sure to not do anything that could harm your brand name.
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